About Us

Boutique dog grooming built on trust, care, and professional expertise

Professional dog groomer at work
Our Story

Grooming with Care and Expertise

Groom for Improvement was founded on a simple belief: every dog deserves grooming that's calm, gentle, and professional. After years of working in busy salons, I wanted to create a space where anxious dogs could feel safe and owners could trust their pet was in expert hands.

I specialize in nervous dogs and those who've had difficult grooming experiences before. Using gentle handling techniques, patience, and positive reinforcement, I've helped hundreds of dogs learn that grooming doesn't have to be stressful.

Every appointment is one-to-one with no other dogs present. I work at your dog's pace, never rushing, and always prioritizing their comfort and wellbeing above all else.

Our Values

What makes Groom for Improvement different

One Dog at a Time

No multiple dogs, no distractions, no rush. Your dog gets my full attention from start to finish.

Safety First

I never use heated cage dryers or stress positions. If your dog needs a break, we take one.

Hygiene Standards

All tools are sanitized between every client. Fresh towels, clean surfaces, professional-grade disinfectant.

Anxious Dogs Welcome

We Understand Nervous Dogs

Many dogs find grooming stressful. Loud dryers, unfamiliar handling, and other dogs can cause anxiety. That's why we do things differently.

Your dog is the only one in the salon during their appointment. No barking, no unfamiliar dogs, no distractions. Just calm, one-to-one attention.

I use gentle handling techniques, work at your dog's pace, and take breaks whenever needed. Many anxious dogs become our most relaxed regular clients.

Calm dog being groomed

Hygiene & Safety Standards

Your dog's safety and wellbeing is our top priority

Tool Sanitization

All clippers, scissors, brushes, and combs are cleaned and disinfected with professional-grade barbicide between every client.

Fresh Towels

Every dog gets fresh, clean towels. Nothing is shared between clients. Towels are washed at high temperature after each use.

Safe Products

We use premium, pH-balanced shampoos suitable for canine skin. No harsh chemicals or artificial fragrances unless requested.

No Cage Dryers

We never use heated cage dryers. Your dog is hand-dried with a temperature-controlled dryer at a safe distance.

Qualifications & Certifications

City & Guilds Level 3 Dog Grooming
Canine First Aid Certified
Fully Insured
DBS Checked
Member of British Dog Groomers' Association

Why Clients Choose Us

Calm, quiet environment with no other dogs present
Gentle handling techniques for nervous or elderly dogs
Premium, pH-balanced products for all coat types
Flexible appointment times including evenings
Mobile grooming service available in your area
Detailed consultation before every first appointment
Free nail trims between grooms for regular clients
Clear communication throughout the process

Ready to Experience the Difference?

Book your dog's next grooming appointment and see why our clients trust us with their beloved pets